The Nigerian Institute of Public Relations (NIPR) is poised to ignite Nigeria’s economic growth and bolster its global reputation through the inaugural Nigeria Public Relations Week (NPRW 2024), slated from Monday, April 22 to Friday, April 26. The iconic June 12 Cultural Center in Abeokuta, Ogun State, will host this historic event, with the backing of the Ogun State Government.
Under the theme “Leveraging Public Relations as a Critical Asset for Nigeria’s Economic and Reputation Renaissance,” NPRW 2024 will convene the largest gathering of public relations professionals, policymakers, industry leaders, academia, and media representatives.
The Nigeria Public Relations Week serves as a pivotal platform to underscore the essential role of public relations in propelling Nigeria’s economic trajectory and bolstering its reputation globally. With a focus on harnessing strategic communication to advance the nation, the event aims to foster dialogue, knowledge sharing, and collaboration among key stakeholders.
Attendees can anticipate an engaging lineup of programs designed to explore various facets of public relations and their impact on socio-economic development. From enlightening keynote speeches to interactive workshops, panel discussions, and networking opportunities, NPRW 2024 promises valuable insights, practical strategies, and actionable solutions to elevate the practice of public relations in Nigeria.
Yomi Badejo-Okusanya, Chairman of the Planning Committee, highlighted the significance of NPRW 2024 in delivering a transformative experience for delegates. He stated, “We eagerly anticipate welcoming delegates to the inaugural Nigeria Public Relations Week, where we will embark on a transformative journey to harness the power of public relations for Nigeria’s economic and reputation renaissance. With a diverse range of programs planned, delegates will have enriching and impactful experiences that will inspire innovation, foster collaboration, and drive positive change in the country.”
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